The Sovereign Artist

The Sovereign Artist is a book about creativity and art marketing currently being written in public by our founder, Clint Watson (@clintavo) who owned an art gallery and sold art for sixteen years and has run FASO Artist Websites for over two decades.. Excerpts of this book are published in The BoldBrush Letter for paid subscribers. Learn more about becoming a member here.

The Sovereign Artist contains a unique art marketing framework we call The Circles of Art Marketing, which is our unique art marketing framework that has proven itself to sell art, without all the grift and hype you normally see from art blogs, coaches and gurus. This framework has been developed over the 30 years I’ve been in the art business, as a gallery director, gallery owner, and, for over two decades, the founder of FASO Artist Websites, where we have seen what works and what doesn’t work in our dealings with well over 20,000 artists in that time. We are updating the framework in real time in 2023 with these articles.

Learn the Circles of Art Marketing

Other book excerpts